Dr Jean-Pierre Maloisel, a French veterinary practitioner, has worked in a pet clinic for many years. In its ordinary run of medical practice, he had to deal with treatment failures despite its skills and qualities.
In most cases, a bad observance was the root of the problem. Sometimes, the pet was so uncooperative that the owner was not able to start the treatment. In other cases, the difficulty to administer the treatment drove the pet owner to give up the treatment.
These circumstances were very frustrating. So he decided to settle this issue. He developed a chew to hide the pill, and thus the chore of administration turns into a pleasant moment. He was inspired by the French gastronomy to develop a special recipe for cats and dogs. To this end, he especially used typical ingredients from local cuisine such as duck.
The result is a highly palatable chew. Thanks to its softness, the pill is easy to hide in the chew. The recipe is free of gluten and is low calorie (it contains less energy than a low-calorie pet food). Thereafter, the EasyPill concept was expressed in various nutraceuticals that belong to the Care and Expert ranges.
*Raylor S. et al., “Online survey of owners” experiences of medicating their cats at home. J. Feline Med. Surg. 2022. DOI: 10.1177/1098612X221083752
**Booth S, Meller S, Packer RMA, Farquhar R, Maddison JE, Volk HA. Owner compliance in canine epilepsy. Vet Rec. 2021;e16. https://doi.org/10.1002/vetr.16
*** Grave K, Tanem H. Compliance with short-term oral antibacterial drug treatment in dogs. J Small Anim Pract. 1999 Apr;40(4):158-62. doi: 10.1111/j.1748-5827.1999.tb03781.x. PMID: 10340244.
At Vetinnov, we think that pet care should be accessible for all people who love their pet.
With EasyPill bars and pellets, vets can rely on a formula designed by experts that have selected the best ingredients. The pet owner administers EasyPill as simple as they breathe. Pets spontaneously eat the chew as the recipe has been designed to satisfy the most demanding pets.
